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I am thrilled to introduce India’s first-ever newsletter on Sake, brought to you by Sake Club India! 🇮🇳
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This monthly newsletter will bring you the latest updates and insights on Sake, offering a global perspective, while maintaining its focus on the Indian market.
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It is no coincidence that our debut story highlights World Sake Day, which is celebrated each year on October 1st. The other stories include the latest happenings, knowledge bytes and an interesting video of an Awasake- the Champagne equivalent of Sake.
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I hope you will find this newsletter engaging. If you do, please feel free to share it with your network!
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Let’s grow the Sake community together!
Kampai!
Ravi K Joshi
Founder
Sake Club India
P.S. Do send your feedback at ravi@sakeclubindia.com so that we can continuously improve.
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Occasions
World Sake Day
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World Sake Day, celebrated on October 1st, marks the start of the traditional Sake brewing season in Japan. Established in 1978 by the Japan Sake and Shochu Makers Association...
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India Diary
Japanese Food Festival
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Sep-Oct 24 was designated as “Japan Month” by the Embassy of Japan in India. It saw a host of Japanese food and drink show casings at the Embassy of Japan and the World Food India Expo in New Delhi. Japan this year was also the Partner Country at the Expo.
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Knowledge Bytes
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Let’s clear the confusion if any. Sake is only fermented, Shochu and Soju are distilled. The graphic below says it all. Feel free to save it on your device.
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Global Trends
Chivas Regal Sake Cask Finish
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Pernod Ricard Japan has continued its collaboration with the Masuizumi Brewery in the Toyama prefecture. Having earlier crafted a limited edition Sake called “Link 8888” aged in Chivas Regal whisky barrels, the collaboration has now seen a role reversal of sorts with the first Scotch whisky partially finished in Sake barrels called "Chivas Regal Takumi Reserve 12 Year”.
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The whisky, primarily meant for the Asian market, has gone on sale in Japan on 30 Sep 2024 at an approximate retail price of 7,260 Yen for a 700 ml bottle..
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Awasake is a type of sparkling sake, produced using a secondary fermentation process, similar to the method used in creating Champagne.
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The Japan Awasake Association, established in Japan in 2016, is dedicated to promoting and standardizing the production of Awasake. Presently it has 33 member breweries.
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Founded to ensure quality and authenticity, the association sets strict guidelines that member breweries must follow. These standards help maintain the unique characteristics and high quality of Awasake, contributing to its growing popularity both domestically and internationally.
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Featured in this video
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Rice Polishing Ratio: 55%
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Taste profile: Rich and sweet
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