Dear Reader,
February brings a blend of policy, seasonality, and fresh beginnings. We open with a closer look at India’s evolving Free Trade Agreements and what they could mean for the future of Japanese sake in the country—a topic increasingly relevant for both enthusiasts and the trade.

This issue also celebrates the fleeting excitement of Shiboritate, the season’s freshest sake, alongside the debut of our new visual knowledge format, In Three Panels,” designed to make learning about sake quicker and more engaging.
A curated travel update keeps Japan on your radar, while our video captures a heartfelt first pour of the year with Hakkaisan Awasake, shared over a home-cooked Japanese meal.

Here’s to another month of discovery and fresh perspectives.

Kampai!

Ravi K Joshi
Founder
Sake Club India
[email protected]

Trade Talk

India’s Free Trade Agreements and what these mean for Japanese Sake in the country

India has entered into Free Trade Agreements (FTAs) with the EU, UK, Australia and New Zealand among others. These agreements, rolled out gradually, offer tariff relief or improved access for select alcoholic beverage categories. This brings into focus an important question: where does Japanese sake stand amid these changes?

Seasonal Desk

Shiboritate: The Electric Pulse of the Season

Tasting Shiboritate at Nakagawa Brewery in Tottori Prefecture
Most of us have experienced a well-rested Junmai or the slow development of umami in a Ginjo sake. But there exists a brief, electric window of time that honours the virtue of freshness. Welcome to the world of Shiboritate...

Knowledge Bytes

News Update

Curated

Travelling To Japan In 2026? These Are The Changes You Need To Know About

travelandleisureasia.com | Feb 01, 2026
Japan is fine-tuning its travel rules in 2026, with changes spanning everything from transport payments to tax-free shopping.

Video

Hakkaisan Awasake: First Sake Pour of the New Year

The first sake pour of the New Year deserves to be something special—made even more meaningful when shared with family 🍶✨

During a recent visit to my hometown Dehradun, I was in for a delightful surprise when my sister Arti and brother-in-law Neelu hosted a Japanese dinner at their home. Setting the tone for the evening was Hakkaisan Awasake, thoughtfully paired with a fresh, vibrant salad prepared by my sister.

Delicately effervescent and beautifully balanced, the Awasake brought a quiet elegance to the table—perfectly ushering in the gourmet cuisine whipped up by an amazingly talented Chef Manveer Singh, an old family associate who was on leave from his workplace- Manami Japanese restaurant in Gurugram.

Watch the unboxing, the pour, and the shared moments that made this evening a memorable way to welcome the year.
Chef Manbir Rawat
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